The Kraft Farm is all about natural and handmade bath and beauty essentials. With the focus on making natural skincare affordable to all, our products are eco-friendly, made in small batches by hand with zero chemicals, and utilizing locally available natural, plant-based ingredients.
Right from childhood, whenever someone asked me what I wanted to do when I grow up, my answer was always, ” business”. I never knew what business but I just knew ‘business’. So with a degree in business administration, I started to help out dad in his outdoor advertising business. Later with the wedding happening and the birth of my son, I started “The Kraft Farm” on my own.
My newborn son had a dry skin issue and that’s when the reading the ingredient list in his lotions and soaps came into play. Seeing the number of unknown ingredients that were harmful, I didn’t want to add any of that to my newborn’s skin. Thus, ‘The Kraft Farm’ was born.
The biggest challenge is formulating and creating unique blends that help people of all skin types and trying to make zero-waste products.
I discovered that I love to experiment and come up with unique blends for every product which helps me get closer to success every day.
Every product that I have launched has a failure story behind it. I have struggled in terms of finding a good vendor for most of my ingredients and then getting ingredients from a few just to find out that they are not up to the mark.
It is not easy being ‘your own boss’. There will be obstacles, hurdles and even mountains to climb. The struggles are real. But all these hardships will just help you shine. Every new day is an opportunity for you to rise and shine. Make the best use of it.
Success according to me is seeing a customer smile and sharing their journey with me and my brand.
Knowing that someone somewhere is having a happy skin is what inspires me to work harder and better each new day.
Make sure that my actions inspire someone else to be the best in what they do.
Handmade, eco-friendly, plant-based bath, and beauty essentials.